Personal Development Plan for Success
As a speaker, I have a love hate relationship with Powerpoint. On the one hand it is a great way to get your point across and show facts, figures, and pictures of an event or project. Unfortunately, it can also be a huge distraction, with all sorts of technical glitches causing you to lose focus [...]
Imagine yourself in a small intimate dinner theatre. The brightly lit stage is small, holding four actors at most, but the audience area is very large. Up above the stage is a small booth where the director of the event sits. He can see the whole auditorium and be aware of anyone coming and going. [...]
I had a chance to give an educational presentation on branding last week to a group of small business professionals. I prepared weeks in advance and crafted my story from an outline to a finished presentation in Apple Keynote. Each of the slides had great graphics or photos and the transitions worked well. To make [...]
When people walk in to your place of business, do they know what to do? When web users land on your web page, do they know how to proceed? When people get to your sales page, do they know how to buy your product? These are all important questions to ask. If you are running [...]
Every brand has a story. Where you came from and the obstacles you overcame are very important. So is the story of your founders, leaders, and front row personalities. As a customer, we want to know who you are and what makes you tick. If you are a writer, speaker, or online blogger, we want [...]
I love the art and science of branding. Whether it’s designing a new logo or coming up with a new tag-line, branding can be fun. Yet in all the marketing hoopla, what makes a great brand? What makes you decide to buy one cup of coffee over another. Why do you drive your brand of [...]
Here are a couple of tweaks you can do with your blog to gain more traffic … [Read More...]
I’ve been a blogger for almost seven years. In that time I’ve seen a … [Read More...]
While Pinterest is a visual delight and it’s great to share other … [Read More...]
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