Your business is like a blank canvas to your prospective customers. They want to know what you are about, where you came from, and where you are taking them. It is critical that you tell your customers an authentic and compelling story. Having a great product or service isn’t enough anymore. Your competitors have great [...]
Peer Conversations
October 16, 2005 By 6 Comments
In my previous post I talked about “Peer Production” and the synergy that can be derived from working with a group of your peers. As I thought about the topic I ran into some interesting conversations around the net about bloggers getting together for meetings, bike rides and just plain fun. Here are some of [...]
The Room
October 12, 2005 By Leave a Comment
Simple Pleasures
September 22, 2005 By Leave a Comment
I’ve spent some time over the past week on vacation in Santa Barbara County. The weather has been wonderful, with clear skies and temperatures in the seventies. The definition of success came to me yesterday as my wife and I were driving along the road to Solvang. The rolling hills were ablaze with fall colors, [...]
Customer Service Agony
August 23, 2005 By 1 Comment
Selling Your Purple Cow to Others
July 7, 2005 By 2 Comments
Arnold put the phone back on the hook. The deal was almost complete and all of the manufacturing details had been worked out. All he needed now was a check for $5000 to complete the process. He thought for a moment how popular his revolutionary Ipod Holder for the Car would be. People would soon [...]
Recent Comments